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Client Type
Nonprofit -
Industry
Youth Advocacy -
Client Since
2024 -
Project
Messaging and Website
Overview
Wired Human is a nonprofit doing incredibly important work: Safeguarding kids from online harm and exploitation.
Founded by 2 educators, Wired Human came to us with a lot of great information on their website, but no strategic foundation for how to best organize and display that info.
We worked with them to identify their 3 primary audiences (youth, parents/educators, and advocates). From there, we crafted a site with intentional user journeys for each one and wrote new content to match their desired voice and tone.
We gave the design a modern feel to match the tech focus of their organization. But they also had some great photo/video assets, so we paired that design style with an emphasis on showing the faces of the real people impacted by and involved in this work!



Project Highlights
- New brand voice and messaging
- Unique user journeys
- Ecom functionality for curriculum and donation